Posts

Showing posts with the label BJRLIDC

LIDKAR

Image
LIDKAR Lidkar is the brand name of a range of leather products from Dr Babu Jagjivan Ram Leather Industries Development Corporation Ltd. (BJRLIDC). THe emblem of Lidkar is a pictorial created juxtaposing the motifs of cobbler’s anvil and also use of the letter ‘L’. This pictorial is supported by its name ‘Lidkar’ written below in serif typeface. Its tagline ‘Made for Life’ is written at the bottom. The colour brown symbolises earthiness, simplicity, stability, humility, warmth, reliability, endurance, timelessness and tradition. The logo is interesting and representative.

DR BABU JAGJIVAN RAM LEATHER INDUSTRIES DEVELOPMENT CORPORATION LTD.

Image
DR BABU JAGJIVAN RAM LEATHER INDUSTRIES DEVELOPMENT CORPORATION LTD. The emblem of Dr Babu Jagjivan Ram Leather Industries Development Corporation Ltd. (BJRLIDC) is a hide which houses a motif artisan or cobbler working and its brand name Lidkar and supported by a gear wheel. The hide  and the artisan represent the leather industry; the gear wheel denotes interconnectedness, efficiency, precision, progress, advancement, synchronisation, timing, order and structure and the colour brown symbolises earthiness, simplicity, stability, humility, warmth, reliability, endurance, timelessness and tradition. The logo is interesting and representative.