Logos of India

PRADHAN MANTRI MATRU VANDANA SCHEME The service mark of Pradhan Mantri Matru Vandana Scheme (PMMVY) in orange, red green and black has a mother holding a baby in her hands with its name in Devanagari circumscribing it alongwith its motto in Devanagari ‘मातृ शक्ति राष्ट्र शक्ति’ meaning ‘Mother’s Power Nation’s Power’. The colours used are fresh, vibrant and inviting the prospective mothers with care and support.