Logos of India

UDYAMI MITRA SIDBI’s Udyami Mitra is a universal portal aimed at easing access to various financial and nonfinancial services to MSMEs. It hosts 138788 branches and 20000 plus hand holding agencies. Its orange, green and blue logo has a motif and word mark. The motif has a pair of hands letting three entrepreneurs bloom into industrialists with a gear wheel forming their halo. Alongside this Its name is written with underline and at its bottom its tagline ‘Empowering MSMEs’ is written.

MICRO UNITS DEVELOPMENT AND REFINANCE AGENCY LTD The formation of Micro Units Development and Refinance Agency Ltd (MUDRA Bank) took place in April 8, 2015. MUDRA has been initially formed as a wholly owned subsidiary of Small Industries Development bank of India (SIDBI) with 100 percent capital being contributed by it. The logo of the bank has an emblem and a wordmark in red and yellow. The emblem has a rupee (₹) symbol surrounded by a border of twelve ‘M’s or twelve persons in a circle, symbolising the ‘M’ of MUDRA, micro and the people who can benefit from the bank. These are ensconced in a yellow border line. The colours red and yellow represent action, positivism, energy, growth and vibrancy. Its acronym ‘MUDRA’ is written using a Deavanagari lookalike font, with its depicted as Rupee symbol. The acronym is underlined with a tricolour line.

SMALL INDUSTRIES DEVELOPMENT BANK OF INDIA Small Industries Development Bank of India (SIDBI) set up on April 2, 1990 under an Act of Indian Parliament, acts as the principal financial institution for promotion, financing and development of the Micro, Small and Medium Enterprise (MSME) sector as well as for coordination of functions of institutions engaged in similar activities. Its emblem has two brush strokes of cyan and fresh green crossing each, with a violet dot forming a human like figure with head. This means the vibrant small industries and the energetic support provided by SIDBI in financing them. The intersection of the crossing is in green colour, representing the beneficial cooperation of the two entities. Its acronym ‘SIDBI’ is written adjacent to the symbol using sans serif lowercase lesser X-height and round cornered font.