Logo India

YOGA CERTIFICATION BOARD The multicoloured emblem of Yoga Certification Board (YCB) has a lotus supporting a motif of a person in yoga posture. Below the person its motto in Sanskrit ‘योगश्चित्तवृत्तिनिरोधः’ meaning ‘Yoga is Restraining the Mind-stuff from Taking Various Forms’ is written. Below this its name is written in orange on a banner. The motif is surmounted by its name in Devanagari. The lotus refers to purity, enlightenment, rebirth, transformation, personal growth, resilience, overcoming obstacles and divine beauty.

DEPARTMENT OF TOURISM, WEST BENGAL The emblem of Department of Tourism, West Bengal (DTWB) is a wordmark of ‘Bengal’ written in a sans serif experimental face in abstract multicolours. This is surmounted by ‘Experience’ and supported by ‘The Sweetest Part of India’. The ascending and descending strokes terminate in an angle and counters are kept open by the descenders. The logo is prominent and interesting.

PUNJAB STATE TOURISM DEVELOPMENT CORPORATION LTD The multicoloured emblem of the Punjab State Tourism Development Corporation Ltd. (PSTDC) is a pictorial of a colourful turban of Sikhs supported by its name in pink and blue written using Gurmukhi style typeface. This is supported by its tagline ‘India Begins Here’. The multiple colours and the turban refers to the dynamism and vibrance of Punjabi culture, history and its places. The pink colour symbolises vibrancy, dynamism and freshness. and the blue symbolises serenity, calmness, trust, spirituality, calmness, wisdom, freedom, openness, intelligence and loyalty.

WIPRO The multicoloured logo or brand mark of Wipro depicts a sense of fluidity, resourcefulness, optimism and connectivity. The multiple colours demonstrate modernity and brand heritage. The elements in the logo represent  ideas, insights, technologies, industries and geographies. The expanding pattern means a boundless organisation. The four concentric circles represent the corporate’s values, employees, clients and partners and communities. The blue of the wordmark creates a sense of serenity, calmness, trust, spirituality, calmness, wisdom, freedom, openness, intelligence and loyalty. The dots in multiple colours symbolise energy and optimism.