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INDIAN INSTITUTE OF MANAGEMENT BODH GAYA Indian Institute of Manangement Bodh Gaya (IIMBG) fosters a culture and curriculum whose sole purpose is to create socially responsible managers and emotionally mature leaders. IIM Bodh Gaya lays emphasis on practical learning as students partake in case studies, sessions with industry experts, live projects, etc. On January 14, 2020, His Holiness the fourteenth Dalai Lama gave IIM Bodh Gaya a new identity by unveiling the logo of the institute. This was a historic moment for the IIM which prides itself as 'The Enlightening IIM' to have its logo adorned by the blessings of His Holiness the Dalai Lama. The logo was designed by Chakradhar Saswade, Senior Designer, Discipline Lead – Information Design, National Institute of Design, R&D Campus, Bengaluru. The logo provides a visual identity to IIM Bodh Gaya, which combines the letters of its acronym and some symbolic images along with it. The identity carries some s

XLRI SCHOOL OF MANAGEMENT XLRI, the oldest B-school in India, was founded in 1949 by a few visionary Jesuit Fathers to bring a change in the economy and society at large. The original logo of XLRI was developed in the early 1950s by the founding Fathers. In 2004 slight modifications were made on the logo to include the year of founding - 1949 and also the guiding motto of XLRI-Excellence Integrity. The new brand identity developed in 2012 is a modern and stylized representation of the traditional XLRI logo. The updated brand Identity of XLRI consists of two primary logos and a tagline. The horizontal name logo: The refined name logo has a forward looking naming architecture. XLRI is written in a bold and stylized font with a green pointer on the alphabet ‘I’ to connote clear focus and direction. ‘Jamshedpur’ has been omitted from the new naming architecture with a view to allow greater freedom for the brand to grow nationally and globally. The refined category descriptor ‘Xavier

  BRITANNIA INDUSTRIES Britannia Industries is one of India’s leading food companies with a hundred-year legacy and annual revenues in excess of INR 9000 Cr. Britannia is among the most trusted food brands, and manufactures India’s favourite brands like Good Day, Tiger, NutriChoice, Milk Bikis and Marie Gold which are household names in India. Britannia’s product portfolio includes Biscuits, Bread, Cakes, Rusk, and Dairy products including Cheese, Beverages, Milk and Yoghurt. Britannia is a brand which many generations of Indians have grown up with and our brands are cherished and loved in India and the world over. Britannia products are available across the country in close to 5 million retail outlets and reach over 50 percent of Indian homes. Brand Britannia is listed amongst the most trusted, valuable and popular brands in various surveys conducted by prestigious organizations like Millward Brown, IMRB, WPP Group and Havas Media Group to name a few. Its emble