FILM AND TELEVISION INSTITUTE OF INDIA
FILM AND TELEVISION INSTITUTE OF INDIA |
The Film and Television Institute of India (FTII) was set up by the Government of India in 1960, in the premises of the erstwhile Prabhat Studios in Pune. It was formerly known as the 'Film Institute of India'. In 1971 it was renamed as Film and Television Institute of India'. The blue emblem of FTTI designed by S. M. Shah is a monogram of its acronym, which skillfully combines both the Devanagari and English scripts. The angular stroke to the turn and the vertical stem of the letter connotes the impression of a rolled film strip. The angular stroke is repeated on the top right end of the Shiro-Rekha to provide visual balance to the composed letterform. The 45 degree cut from left top to right bottom of the emblem, which one observes in the emblem, simulates the cutting of film for splicing during the process of editing. It is attractive, legible and enticing.
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